Jesse Forrest

research-target-audience

How To Research Your Target Audience

Have you ever wondered how to truly connect with your target audience through your writing? Understanding your target audience is the key to creating compelling copy that resonates with them on a deep emotional level. In this article, we’ll explore practical methods to research your audience’s problems, motivations, and desires. Why Understanding Your Target Audience […]

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copywriting-exercises

How To Build A Copywriting Portfolio Without Clients

Are you ready to build an awesome copywriting portfolio? Great! Because today, we’re diving into exactly how you can do that, even with zero clients or experience under your belt. What’s a Copywriting Portfolio?   First up, let’s talk about what a copywriting portfolio is. Think of it as your writing showcase—a collection of your

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