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It can be exciting and challenging to start a freelance writing career. You can work on your terms, pick your clients, and write about topics that interest you, but it will require persistence, dedication, and determination.
In this guide, we’ll cover what freelance writing is, the essential traits you need to succeed, and how to start your freelance writing career with no experience.
What exactly is freelance writing?
Freelance writing is a profession in which writers offer their writing services to clients on a project-by-project basis as independent contractors. They are independent contractors who typically work from home. Successful freelance writers write content for blogs, websites, social media sites, magazines, and other media outlets.
5 essential traits you need to succeed as a freelance writer
- Strong writing skills: Writing isn’t about being a world-class writer. It’s about making your point clear, meaningful, and understandable to the reader.
- Research skills: Must be able to research your clients business, target audience and industry and understand the problems, desires and motivations of the target audience.
- Time management: Managing your time and energy is essential for freelance writers who often work from home. You have to meet client deadlines, manage multiple projects at once, market your business, and still spend time with friends and family.
- Networking and marketing skills: You need to be able to market your writing services and land clients. This can be challenging as many freelance writers are introverts and don’t like the idea of being a “pushy marketer”. But getting clients is essential if you want to have a long-term and sustainable freelance writing career.
- Persistence and resilience: Being a freelance writer and running your own business isn’t always easy. Initial time investment is required to create a website, portfolio, promote services, manage finances, etc. If you want to build a successful freelance writing business, you need persistence and strength.
Steps to Getting Started as a Freelance Writer with No Experience
Learn about the different types of freelance writing
The best way to start your freelance writing career is to learn about different types and choose one that suits your skills or interests. In the past, if you enjoyed writing product descriptions, this could be a great place to begin. You can carve out a successful and fulfilling freelance writing career by looking at your options and focusing on your strengths.
The top entry-level positions available for freelance writers
Blogging
Blogging involves creating interesting and educational content on a range of topics for publication on individual or business websites. Blog writers write about a wide range of topics, including lifestyle, travel, technology, and finances. They frequently use research, storytelling, and personal anecdotes in their work.
Content writing
Content writing means writing for digital platforms like websites, email newsletters, and e-books. Freelance content writers create copy that fits the voice and audience of a brand and is both informative and interesting. They may write long-form articles, product descriptions, or email campaigns.
Social media writing
When you write for social media, you need to make content that works well on sites like Facebook, Twitter, Instagram, and LinkedIn. Social media writers create short, snappy, and engaging posts that capture audience attention and encourage interaction. They may write promotional copy, engaging captions, or news updates.
SEO writing
SEO, which stands for “search engine optimization,” is the process of making content that search engines like. This helps websites rank higher in search results. SEO writers produce keyword-rich content that is both engaging and informative. They must balance readability and user experience with search engine requirements.
Copywriting
Copywriting is the art of creating content that makes people want to do something, like buy something or sign up for a newsletter. Copywriters write ads, product descriptions, landing pages, and email campaigns with the goal of getting people to take action.
Ghostwriting
Ghostwriting involves writing content for someone else, often without receiving public credit for the work. Ghostwriters may write books, articles, or speeches for clients who prefer not to write the content themselves. They must adopt the client’s voice and style while maintaining confidentiality.
Technical writing
Technical writing is all about making documentation for technical processes, products, or services that is clear and to the point. Technical writers make things like user manuals, documentation for software, and how-to guides. Their jobs require them to be good at research and to be able to explain complicated ideas in simple terms.
White paper writing
Writing a white paper means making in-depth, authoritative reports or guides that offer solutions to problems or challenges in the industry. White paper writers do a lot of research and write in a clear, convincing way about what they find. They write for businesses, government agencies, or other organizations to show that they are thought leaders and know what they are talking about.
Guest posts
Writing articles or blog posts for other websites is called “guest posting.” This is usually done to increase brand awareness and get backlinks. Guest post writers come up with high-quality, useful content that is tailored to the website’s target audience and publication guidelines. They often include relevant links and a short author bio to help drive traffic back to their own website or portfolio.
Discover the in-demand writing niches
There are many niches for writing. I recommend choosing a niche that you are already interested in, knowledgeable about, or passionate about. That will make writing about it easier and more fun. Also, choose a niche that pays writers well. Here are some of the most profitable niches for writers.
Bitcoin and cryptocurrency: Blockchain, digital currencies, and decentralized finance are the focus of this niche. This niche’s writers cover market news, investment strategies, cryptocurrency projects, and trends. For this niche, you must understand how cryptocurrency works and be able to explain complex topics to a broad audience. Writing in this field is in high demand, so writers can charge more.
Personal Finance: This niche is about managing money and setting financial goals. Personal finance writers talk about things like budgeting, saving, investing, planning for retirement, tax strategies, and managing debt. For this niche, you need to know about finances and be able to talk to people. Personal finance writers can work for banks, blogs, magazines, and other types of publications.
E-commerce: As online shopping grows, we need more and better e-commerce content. This niche covers how to set up an e-commerce store, describe products, sell them, deal with customers, and use digital marketing. In this niche, writers need to know about e-commerce platforms, tools, and trends and be able to write sales copy that makes people want to buy something. There are niche opportunities in e-commerce, digital marketing, and affiliate marketing.
Real Estate: Real estate writing covers property listings, market analysis, investment strategies, home improvement tips, and more. To write engaging content, real estate writers must understand the market and have strong research and writing skills. Real estate writers work for agencies, property management companies, investment firms, and online real estate platforms.
SaaS (Software as a Service): Writing for cloud-based software companies is this niche. This niche’s writers write blog posts, whitepapers, case studies, and other marketing materials about a SaaS product’s features and benefits. Writers must know how to use SaaS tools and explain complex technical concepts. Software, digital marketing, and technology publications hire SaaS writers.
Digital Marketing: Digital marketing writing covers many topics related to online advertising. In this niche, writers write about SEO, PPC, social media, content, and email marketing. This niche requires writers to know digital marketing strategies, tools, and platforms. Marketing agencies, online businesses, and digital marketing publications hire digital marketing writers.
Developing your writing skills
Strong writing skills are important for success in many professional and creative fields. You can improve your writing skills, learn more, and meet other people who love writing as much as you do if you try out different tools and methods.
Take Online Writing Courses: Enhance your writing abilities by enrolling in online courses that offer structured lessons, exercises, and feedback from experienced instructors.
Attend Writing Workshops and Conferences: Gain inspiration, network with fellow writers, and learn new techniques by participating in workshops and conferences led by industry professionals.
Read Books and Articles on Writing: Expand your understanding of writing principles, styles, and strategies by studying materials authored by experienced writers and educators.
Join Writing Groups and Critique Circles: Collaborate with peers to share ideas, receive constructive feedback, and improve your writing skills in a supportive environment.
Practice Writing Daily: Consistently dedicate time to writing, as regular practice helps refine your skills, increase creativity, and develop discipline as a writer.
Creating an Effective Freelance Writer Website and Portfolio
In today’s digital age, freelance writers must have a strong online presence. A well-designed website and portfolio not only showcase your writing abilities but also help potential clients discover and connect with you. We’ll talk about the most important parts of making a good website and portfolio for a freelance writer. This will help you stand out in a competitive market and attract the right opportunities.
Showcase Your Portfolio: Your portfolio is your primary sales tool, allowing you to showcase your writing skills and experience to potential clients. Rather than including a large number of random writing samples, focus on 3 to 5 niche-relevant pieces that highlight your expertise in the client’s industry.
Highlight Your Skills and Services: Clearly outline the type of writing services you offer and why clients should choose you over other freelance writers. This could include your professional background, unique skills, and areas of expertise.
Include Testimonials and Reviews: Testimonials and reviews from past clients can help potential clients trust you and learn more about your work and style.
Make it Easy for Clients to Contact You: Your website should have a contact page that is easy to find and shows your email address, phone number, and social media accounts. This will make it easy for clients to get in touch with you, no matter what method they prefer..
Optimize Your Website for SEO: Optimize your website for search engines to make sure it shows up on the first page of Google when clients search for freelance writers (SEO).
Setting rates and what to charge
To be successful as a freelance writer, you need to know a lot about how to set rates and handle money. Here, we’ll talk about the most important parts of figuring out what to charge and how to deal with payment issues.
Research Market Rates for Freelance Writers: Investigate the freelance writing industry’s standard rates to gain an understanding of what other writers with similar experience and skills charge for their work.
Understand Different Pricing Models: Familiarize yourself with the three main pricing models—hourly, per project, and per word—to determine the best fit for your freelance writing services.
Learn How to Negotiate with Ideal Clients: Develop negotiation skills to confidently discuss rates, ensuring that you receive fair compensation while maintaining positive client relationships.
Establish Clear Payment Terms: Create transparent payment terms to avoid misunderstandings, including payment methods, invoicing schedules, and any late payment policies.
Managing your time and staying organized
If a freelance writer wants to be as productive as possible and keep a healthy work-life balance, they need to be good at managing their time and staying organized. The following strategies will help you achieve these goals while enhancing your overall writing experience.
Set Realistic Goals and Deadlines: Create achievable objectives and timeframes to maintain a steady workflow and avoid unnecessary stress.
Prioritize Your Writing Projects: Identify the most urgent or high-impact tasks and tackle them first to optimize your efficiency and output.
Track Your Progress with Project Management Tools: Utilize software or apps to monitor your progress, manage deadlines, and stay organized throughout your writing projects.
Develop a Routine for Writing and Editing: Establish a consistent daily or weekly schedule to allocate dedicated time for writing and revising your work.
Maintain a Healthy Work-Life Balance: Set limits between your work and personal life so you have time for self-care, relaxing, and hanging out with friends.
Marketing Yourself and Finding Clients
It can be hard to find your way in the world of freelance writing, but the key to success is to market yourself well and find clients. Find out about tried-and-true ways to market your writing services, connect with potential clients, and build a successful freelance career.
Use Job Boards and Freelance Platforms: Explore popular freelance writing websites such as Upwork, Problogger, ClearVoice, and Freelancer to find job listings and connect with potential clients.
Utilize Cold Email and Pitching Techniques: Target specific companies, research contact information for key decision-makers, send personalized outreach emails, and follow up consistently to promote your writing services.
Attend Industry Events and Networking Opportunities: Identify relevant events, research attendees and speakers, and actively network to establish connections with potential clients and industry professionals.
Leverage Testimonials and Referrals: Showcase positive feedback from satisfied clients and request referrals to build trust and credibility with potential customers.
Collaborate with Other Freelancers: Partner with fellow freelancers to exchange leads, share resources, and expand your professional network.
Dealing with Rejection and Building Resilience
As a freelance writer, you may have to deal with a lot of rejection as you try to build a career. You will get further in your writing career if you have a resilient spirit and can pick yourself up after a setback.
Understand That Rejection Is Part of the Process: Embrace the fact that rejection is a natural part of the writing world, and use it as an opportunity for growth and improvement.
Learn from Feedback and Criticism: Analyze any feedback received from any type of clients or editors, and use it to refine your skills and strengthen your writing.
Develop a Thick Skin and Stay Persistent: Cultivate emotional resilience by staying determined and persistent, even in the face of rejection or criticism.
Seek Support from Fellow Writers: Connect with other writers who understand your struggles, and lean on them for encouragement, advice, and camaraderie.
Celebrate Your Successes and Milestones: Acknowledge and reward your achievements, no matter how small, to maintain motivation and a sense of accomplishment.
Overcoming Common Freelance Writing Obstacles
A crucial part of developing a financially rewarding freelance writing career is overcoming obstacles. By learning how to deal with common problems, you can keep your productivity, creativity, and professional relationships intact.
Dealing with Writer’s Block and Procrastination: To combat writer’s block and procrastination, create a structured routine, set specific goals, and break tasks into manageable steps. Experiment with different strategies to discover what works best for maintaining focus and productivity.
Balancing Multiple Projects and Deadlines: Successfully juggling multiple projects requires efficient time management, prioritization, and clear communication with clients. Establish realistic deadlines, create a task list, and allocate time for each project to ensure you stay on track and meet your commitments.
Handling Difficult Clients and Conflict Resolution: To address client conflicts, maintain open communication, listen actively, and demonstrate empathy. Seek to understand their concerns, provide professional solutions, and remain calm and composed during discussions to foster positive relationships.
Staying Motivated and Inspired in Your Writing Career: Keep motivation and inspiration alive by setting achievable goals, celebrating accomplishments, and continuously learning and growing in your field. Engage with other writers, attend workshops and conferences, and explore various writing genres to maintain your passion for the craft.
In conclusion, freelancing as a writer is a flexible and rewarding job for people who are good at writing, researching, managing their time, and marketing. You have to know about the different opportunities, choose a profitable niche, improve your writing skills, make a good portfolio, and market yourself. Aspiring freelance writers can have a successful writing career if they face challenges, learn from rejections, and celebrate their successes.
FAQs
How do I become a freelance writer for beginners?
To become a freelance writer, start by choosing a niche you’re interested in, developing your writing skills through online courses, workshops, and practice, and creating a portfolio to showcase your work. Learn to market yourself using job boards, freelance platforms, and networking opportunities, and set competitive rates for your services.
Do freelance writers get paid?
Yes, freelance writers get paid for their work. Payment can be based on different models, such as per hour, per project, or per word. Rates vary depending on the writer’s experience, niche, and market demand for their services.
What makes you a good candidate to work as a freelance writer?
To be a freelance writer, you need to be good at writing, communicating, researching, managing your time, and selling your work. While formal qualifications are not always necessary, having a background in writing, journalism, or a related field can be beneficial. Building a diverse and high-quality portfolio is key to demonstrating your expertise.
Is it easy to start freelancing?
Starting a freelance writing career can be challenging because you must be persistent, resilient, and always striving to improve yourself. But it is possible to build a successful career as a freelance writer with hard work, focus, and the right way to learn and market yourself.
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About Jesse
Hi, I’m Jesse Forrest! As an 18-year freelance writing veteran, I’ve worked with clients in over 153 industries, covering almost every topic imaginable. Passionate about helping others break into freelance writing, I’ve trained over 35,000 people, including teams at Chanel, Disney, and Sony. For the past 6 years, I’ve traveled the world with my trusty laptop, currently residing in Thailand. To kickstart your freelance writing career, download my free guide: “How to Become a Freelance Writer: A 6-Step Guide for Beginners."