Learn How To Write Copy That Sells
Get feedback from top copywriters, learn through comprehensive courses, and improve your skills with hands-on assignments
Why learning copywriting is essential
For business owners, mastering copywriting can transform your website, ads, and emails. With better copy, you can attract more customers, increase sales, and boost your conversion rate.
For freelance copywriters, enhancing your skills and confidence allows you to charge more and attract higher-paying clients. Mastering copywriting boosts your earning potential and sets you apart in a competitive market.
For anyone who wants to be able to communicate their ideas effectively, whether online or offline, learning copywriting is an essential skill.
What’s inside? Master copywriting withstep-by-step courses
Gain access to our extensive training library of hands-on courses. Plus, enjoy exclusive access to all new courses we publish at no extra cost.
Copywriting For Beginners By Jesse Forrest
Psychology of Persuasion By Jesse Forrest
Story Telling Course By Jesse Forrest
Content Marketing By Jesse Forrest
Email Marketing 101 By Jesse Forrest
Email Nurture Sequence By Jesse Forrest
Cold Emails By Jesse Forrest
Sales Emails By Jesse Forrest
Landing Page By Jesse Forrest
Homepage By Jesse Forrest
About Page By Jesse Forrest
Lead Magnets By Jesse Forrest
Sales Page By Jesse Forrest
AI. Copywriting By Jesse Forrest
Boost your copywriting skills with hands-on assignments
If you're looking to practice copywriting, boost your skills and confidence, and create portfolio-worthy examples, our copywriting assignments are perfect for you!
1
Choose an Assignment
Select from 20 different assignments across eight niches, including e-commerce, coaching, health, travel, and real estate.
2
Read the Research Brief
Each assignment includes a detailed brief about a fictional business, covering their products, services, and target audience—everything you need to start writing confidently.
3
Start Writing
Each assignment offers three copywriting tasks to choose from. Such as homepage copy, emails, product descriptions, or Facebook ads. Pick a task and begin crafting your copy.
4
Get personalised Feedback
Share your copy with our supportive community of beginner and experienced copywriters and receive personalized feedback to help you improve.
What others are saying
From Imposter Syndrome to Doubling My Income
It's simple, succinct and amazing to begin writing things up. I am going to try it on my website for sure. Thank you Jessefor sharing your wisdom!
- Nitesh Gurnani
This class not only simplified copy writing, it made me think about the essentials of my business and why my offer matters to my customer. I gained a lot of clarity about both copy and the purpose of my business through this class!
- Wendy Arnott
Jesse explains concepts well, especially for beginners. The course outline is clear and follows a logical sequence. This use of examples definitely helps to get the point across. A great introduction to web copywriting
- Gareth
This is one of the best copywriting courses I took. The tips are simple but super effective for any copywriter. It's not just for web copywriting but copywriting in general. The teacher is also very engaging. I can tell that he has a lot of experience in copywriting.
- Kevin Pinili
The lessons are well-structured, short and easy to digest. Plus full of very clear and good real life examples that makes the art of storytelling very easy to understand. Thank you!
- Nicole Fhors
I am SO glad I found this course. I watched a few other courses on landing pages but none of them come close to Jesse's. A bit of backstory, I am constantly trying to improve website conversions and my landing page fall- off has been a bit high. I've already begun implementing some of the principles Jesse discusses and I'm excited to see the outcome. Specifically loved all the examples Jesse went through. It made the course incredibly practical and engaging. Shoutout to Jesses teaching ability as well. Looking forward to watching more of Jesses courses, thank you!
- Sean Dalton
This was such a helpful course! I'm an absolute beginner but everything was very easy to follow and practical like you said, which I love. All the resources, tools and tips on researching about your target audience were all very new to me. They opened my eyes to a whole new world! I will definitely use all these newly learned skills for my new business! Thank you so much Jesse 😀
- Anli Liu
I love how clear the instructions are. Jesse also gives many great practical examples and tools on how to research for ideas. This is a very hands-on course. I am now creating my own schedule and looking forward to implementing it to have a more consistent and engaging content strategy. Thanks Jesse! You did it again!
- Valerie Low
Get feedback and reviews
from top copywriters
You can share your work and get personalised feedback and rewrites from other copywriters in our members-only community. Jesse will often review the copy on video and provide actionable feedback. Watch this free video sample below.
There are 43+ copy reviews available on video for you to watch and learn from. And more are being added daily!
You’ll get to watch me review and critique websites, landing pages, sales pages, and more right before your eyes on screencam video! It’s like you’re looking over my shoulder as I break down existing copy and put it back together for maximum effectiveness.
These critique videos are incredibly valuable. Just read the results one of my clients reported after implementing what they learned from watching a critique…
This site had been performing alright, averaging about $1,000 every month. However, with a few improvements Jesse suggested to the headline, opening body text and the guarantee, our website now turns over double what it was doing before, or about $2,000 a month. Therefore, with a 100% improvement of our website, I wouldn’t hesitate to recommend Jesse for any copywriting project.
- Kevin Tuck
Co-Founder of Fun Music Company
A supportive and active community
Join Copy Academy and become part of an active community of copywriters. Freelance copywriting can often be isolating, as those around us may not fully grasp the challenges we face. That’s why having access to a supportive community of like-minded individuals is crucial for your well-being, career growth, and happiness.
• Build relationships with other freelance copywriters • Enjoy spam-free, high quality conversations • Share job opportunities and referrals
Fill-in-the blank copywriting templates to help you write copy faster and without writer's block
You’ll get access to proven copywriting templates to help you write copy faster, more easily, and with less frustration than ever before. With these fill-in-the-blank templates, you’ll know exactly what to write every step of the way.
- No more feeling stuck or confused...
- No more frustrating writers block...
- No more struggling to find the right words...
Whether you need to write website copy, email campaigns, or landing pages, we have a template and training videos that will walk you through the process step-by-step.Jesse gives you a step-by- step walk-through of what the title promises. Not only does he give extremely clear instructions with numerous examples, he also shares highly valuable templates to help you get started.
- Vincent Werner
Who Should Join?
Freelance Copywriters
You’re a beginner or experienced copywriter who wants to improve their skills and confidence so they can charge more and attract higher paying clients.
Business Owners
You’re a business owner or entrepreneur who wants to get better results from their website, emails, advertising, and marketing campaigns.
Anyone who wants to write better copy
You want to influence, inspire, and connect with others. Whether you're a student, coach, or employee, learning copywriting can improve your career and life.
You should not join if…
You believe that copywriting is a way to get-rich-quick because all the "gurus" who promise "you'll make $5k in your first week" have brainwashed you.
You’re not willing to invest time and effort into learning copywriting. You would rather work alone and do not want to be a part of the community.
Hey, I’m Jesse Forrest, founder of Copy Academy
35,000 students
20 years experience
Agency Owner
Chanel, Disney, and Sony
I'm Jesse Forrest, a seasoned copywriter with 20 years of experience and a coach who's had the privilege of training marketing teams at Chanel, Disney, Sony, and J.P. Morgan, as well as 35,500 students through my online courses. Working as a freelance copywriter offers incredible freedom and flexibility, yet it often feels quite lonely working from home. This realization led me to build Copy Academy, a unique, members-only community. It's a place where both beginner and seasoned copywriters can connect, share their work, and receive constructive feedback in a supportive environment. Unlike the negativity you see in free groups. Copy Academy is more than just a community; it's my way of giving back to the copywriting world. Members gain access to my comprehensive online courses and practical writing templates, all based on my 20 years of real-world experience. My mission with Copy Academy is to provide an authentic, experience-based learning platform for those eager to truly master the art of copywriting and enhance their messaging skills.
Watch Video Reviews
KAREN THOMPSON
Web Copy Creation
DAVID
SEO Specialist
KATERINA MORJANOFF
Start Nest
JAMES HOWISON
Wealth Maniacs
CYDNEY O'SULLIVAN
Experts Success
KHAM LEE TRAM
A to Z Online Resources
The Freelance Writers Blueprint
Your Roadmap to Freedom
How To Become A Freelance Writer And Earn A Great Living Working A Few Hours A Day From home or Anywhere in the World
$350 Value - Your's Free!
Turn your love of writing into a profitable freelance writing career, even if you have no previous experience
- 6 video training modules that will guide you through the process of becoming a successful freelance writer, even if you're just starting out.
MODULE 1: How to Choose A Profitable Writing Niche
- The 10 most profitable writing niches revealed
- How to choose the best writing niche for you (3 questions to ask)
- My writing niches and why I chose to specialize in them
- Examples of 4 different niche writers and their websites
MODULE 2: How To Build A Portfolio (Without Clients)
- 4 methods for building a portfolio (even if you don’t have clients yet)
- Where to publish your portfolio online (the 3 places I recommend)
- Great freelance writing portfolios to inspire your own
- Portfolio mistakes writers make that turn off potential clients
- Why building a portfolio is a fast way to gain testimonials and clients
MODULE 3: How To Build A Freelance Website That Sells
- The 10 most profitable writing niches revealed
- How to choose the best writing niche for you (3 questions to ask)
- My writing niches and why I chose to specialize in them
- Examples of 4 different niche writers and their websites
MODULE 4: How To Set Your Writing Rates
- The 5 different types of writing and what they earn per hour
- What to charge if you are a beginner just starting out
- Should you charge per hour, per word or per project?
- The 5 different factors that determine what you can charge
- A proven formula for quoting clients and winning more jobs
MODULE 5: How To Find And Land High-Paying Clients With 5 Step-By-Step Strategies That Work in 2024
- The 5 different types of writing and what they earn per hour
- What to charge if you are a beginner just starting out
- Should you charge per hour, per word or per project?
- The 5 different factors that determine what you can charge
- A proven formula for quoting clients and winning more jobs
MODULE 6: Working with clients
- Discover the 4 things that clients value the most but will never tell you
- Learn about the five deal breakers you should never stand for when working with clients
- Follow my 6-step process to ensure a smooth and enjoyable experience for both you and your clients
Plus, four workbooks and templates to help you grow your freelance writing business
Job pitch writing template
Client research questionnaire
Proposal and quote email
The 8 discovery call questions that turn leads into clients
Choose your plan
Monthly
Pay month to month. Cancel anytime.
$99per month
Inclusions
- Instant access to all courses
- Join a copywriter community
- Share your work and get feedback
- Practice with assignments
- Copywriting Templates
- Cancel anytime
For 7 days, then just $99 per month. Cancel anytime.
Yearly(save 36%)
$750 per year
Inclusions
- Save $438
- Instant access to all courses
- Freelancer Writer Blueprint $350 value
- Join a copywriter community
- Share your work and get feedback
- Practice with assignments
- Copywriting Templates
- Cancel anytime
For 7 days, then just $750 per year. Cancel anytime.
Got questions? I’ve got answers!
Who is this for?
Anyone who wants to learn copywriting, improve their writing, and get feedback and help from a community of new and experienced copywriters.
Is there an active community?
What happens after I sign up?
You’ll receive instant access to the members area and an email with your login details for future reference.
You’ll get access to the entire library of copywriting courses right away. You can watch them from your computer, laptop, or smartphone device. You can download the writing templates and use them to help you write copy faster and easier.
What if I don’t like Copy Academy? Can I get a refund?
Refund and Trial Policy
We offer a 7-day trial for just $1 for both our monthly and yearly subscriptions. This allows you to explore all that Copy Academy has to offer and determine if it’s the right fit for you.
During the 7-Day Trial:
If you decide within the first 7 days that Copy Academy isn’t right for you, you can cancel your trial membership, and you won’t be billed any further. Simply contact Jesse at least 2 business days before the trial period ends to avoid any charges.
After the 7-Day Trial:
Monthly Subscription: If you continue with the monthly subscription beyond the trial period, you will be billed monthly. You can cancel your subscription at any time, and you won’t be billed for any subsequent months. However, no refunds will be issued for the current billing period.
Yearly Subscription: If you continue with the yearly subscription beyond the trial period, you will be billed for the full year. Once billed, you will remain a member for the entire year. You can cancel your membership anytime during the year, but you will not receive a refund for the current year’s payment. Your subscription will not renew after the year ends.
We do not offer refunds for monthly or yearly memberships once the trial period has ended. This policy is in place because immediate access to all our resources and content is granted upon joining, and our materials are accessible from the start.
We encourage you to review all the information about Copy Academy thoroughly before committing to ensure it aligns with your needs and expectations. Your satisfaction is important to us, so if you have any questions before signing up, please feel free to reach out.
